Introduce Opel Speedster to US Market
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We have seen that such a program is feasible and quite possible, as GM has imported the new GTO by rebadging the Holden Monaro and introducing it into the US market place.
Economical, mid-engine, two-seater cars do sell in the United States. In 1984-1988 GM produced and sold the Pontiac Fiero, which was profitable every year of production. The Speedster could be introduced under a Pontiac or Chevrolet name and would be quite successful.
Information about the Opel Speedster can be viewed here:
http://www.europe.opel.com/brand_sites/speedster/uk/en/home/index.html
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