Save Masters of the Universe!

Fellow fans and collectors:

This petition is a collaborative effort to do our part to save the Masters of the Universe toy line.
This is an extension of the love of many for Masters of the Universe.
This is an expression of our desire to keep something we've wanted for almost two decades alive for years to come.

If you believe the line will debut with new material this spring, or something new will be at Toy Fair, or new cartoon eps are coming, etc. That's fine. We respect that, and you have every right to stand by that. We are not here to say you are wrong, or to exert our stance over yours. That is not what this is about.

Despite what we've been told, we all have to realize that this line is in trouble. Please don't turn a blind eye to the obvious.

- Multiple reports of major retailers dropping MOTU.
- Clearancing of existing MOTU, with no product replacing it.
- No reports or advertising for any new cartoon episodes.
- No weekday syndication of the cartoon (it's only once a day in a less than favorable time slot on Saturday).
- No current major advertising.
- No major licensees (there's not much out there in terms of He-Man related stuff, especially when compared to other toys)

The good thing is, MOTU is huge with collectors and fans.
Even non traditional MOTU fans love this new toy line.
ToyFare has given the MOTU line numerous awards, including their latest Best Exclusive.
And the fans voted MOTU the best toy line of the year on ToyFare's site.
Not to mention MOTU is always winding up with multiple characters in ToyFare's Top 10 most wanted figures.

Fans and collectors alike scramble to find these toys (which we shouldn't have to do).
It looks like the Snake Men wave and the vehicles may be all sold out at Mattel.

This shows that even if children didn't take to Masters, we as fans and collectors did and can certainly keep this line alive.
Reports of the toy line's sales internationally seem to be good, which is a great sign for us!
But it will be bad news if the hardcore US fan base has to import them (no disrespect meant to international fans who've had to suffer with the same thing).

This is no joke everyone.
We are potentially watching our dream come to an end.

Do you really want to risk losing it, despite what you may have heard?
We do not! And we won't sit by and wait to find out that the toy line we love is gone!

The time to act is now.
We encourage you to use your real name, so Mattel knows that real fans are out there fighting for Masters of the Universe!
Please sign our petition along with your fellow fans and let your voice be heard!