Ludacris dropped by Pepsi for "thug" label

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As of Wednesday, August 28th Pepsi Cola Company has decided to drop Atlanta based recording artist Ludacris for what it calls consumer reaction to its association with the artist. All of this is a result of cable TV host Bill O'Reilly, of Fox News Channel's "The O'Reilly Factor," urging his viewers to boycott the company for being " irresponsible by hiring a "thug" to represent their product.." Anyone with knowledge about Pepsi's past advertising knows that such stars as Britney Spears and Papa Roach have less than desirable content as well yet there was no campaign against them. And let's not even mention Pepsi's association with the movie Austin Powers.

Please sign this petition and voice your opinion in support of Ludacris and other hip-hop artists who represent these companies. This is a direct shot being taken at the urban culture and music. Does Pepsi and Mr. O'Rielly not know of the impact of urban youth and culture on products and the economy?

Email Pepsi at: [email protected]
Email Bill O'Reilly: [email protected]
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Petition target:
Pepsi Cola Corporation & Bill O'Reilly (Fox News)
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