Fair is Not Lovely: Petition to Unilever

This is a petition to Unilever to recognize the socially detrimental impacts of obsession with physical fairness. Unilever currently markets a product called 'Fair and Lovely' which in its advertising and product information equates fairness with beauty. Even if the product reflects an already existing social belief among people that fairer skin is an indicator of better physical appearance, a company making a product supporting such a notion and making money out of it is socially irresponsible, and treading a racially discriminatory line. If the product should continue to be sold, it should desist from comparing fairness with goodlooks overtly in its title. In fact, a company of Unilever's international range of products and revenues should not be selling such a product at all.